Why this school essay, need some help Forum

[glenndf]

I've noticed that some of the schools I'm applying to ask this or some variant in part of their why school x essay:

What will you bring to the School of Law?

I'm not quite sure what they're getting at with this. Are they asking about my background (opposite of URM)? What experiences I've had that will be of benefit in the classroom (nothing substantial)? Can I just say that I am someone who does not need $ or a loan, and will be good for their yield curve?