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How important are the optional statements when a school has a certain available program they'd like to ask you about? For example, Chicago-Kent has an IP program they want me writing about. Will something like this suffice or should it be longer, shorter, more in depth, etc?

Thanks!!

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When I first thought about pursuing a Juris Doctorate, I needed to give myself a reason before making the three year commitment. It wasn’t difficult to see that Chicago-Kent offers a wide variety of programs and opportunities for students to indulge themselves in. What caught my attention was the exceptional Intellectual Property program as well as the Business program Chicago-Kent offers. With the background I have in technology, I will be able to take advantage of the Business program including the first year courses such contracts to run an online business on a more professional level. As someone very intrigued by the current U.S. patent system especially in the technology sector, the Intellectual Property program will help me understand what it takes for a company like Apple or Microsoft to patent an idea and make sure their ideas are protected.

https://www.law.umich.edu/connection/a2 ... aspx?ID=63
(4th paragraph)

Also, what are your exact instructions?

Ahh that's an epic fail on my part... Thanks

"The Admissions Committee would like to know more about the factors that influenced your decision to apply to Chicago-Kent. You are invited to submit an optional essay of no more than one page that describes the programs and opportunities at Chicago-Kent that are of interest to you."

Although I was a PS major, I still would like to give IP a shot, or at least business.